Shop by the reason you are buying
Eleven selections, each picked by hand from across the catalogue, with no rule doing the filtering.
New year, new chapterRetirements, leaving dos, new jobs and the first week of January, on covers that look ahead.
Valentine's DayThe private end of the catalogue: a line only the two of you would get, a place, a night, or a message hidden on the back.
Mother's DayHer title set properly, a drawing done at the kitchen table, or whatever she spends her Saturdays doing.
Father's DayHis title set properly, the thing he disappears to do at weekends, or his name and nothing else at all.
End of termThe last week of the school year, when the artwork is already on your fridge and the class is chipping in for something better than chocolate.
GraduationNo cap and no scroll: covers about the years they spent somewhere, including the city itself.
ChristmasNo holly and no snow: the covers people reach for in December, and the three that start from a picture on your own phone.
BirthdaysThe age set as a chapter heading, any number you like, and the covers for a birthday that is not a round one.
AnniversariesCovers about the pair of you across the years: a role, a place, a sky, or their own handwriting.
For herFor when you know who it is for and not what for: a picture of the thing she does, or a line she would actually say.
For himThe same page from the other side: what he does at the weekend, his name and nothing else, or something he would actually repeat.
Nothing in this catalogue is drawn for a date. There is no holly, no heart-shaped border and no balloon, because a cover that announces an occasion looks wrong the moment the occasion has passed, and these notebooks are meant to be carried around for years afterwards. What the shop has instead is a catalogue of covers about people, and an occasion is simply a reason to be buying one.
So every occasion below is a selection from covers that already exist, with nothing drawn specially for it. Somebody went through the whole catalogue and decided which covers suit the occasion and, more usefully, which do not. A design appears on one of these lists because it earns a place there, which is why the lists are short and why the same cover turns up on two of them when it belongs on both.
If you would rather browse by what is engraved on the cover, the other menu does that: every design is grouped by who it is for and what is drawn on it. These are for the other way round, when the date in the calendar is the thing you are shopping against.